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Date posted:  Sep 17, 2022

Singapore, SG

Job Function:  Information Technology
Job Type:  Permanent
Job Requisition ID:  12514

Regional Digital Performance Manager

We at Yara are part of a global network, collaborating to profitably and responsibly solve some of the world's key challenges - resource scarcity, food insecurity and environmental change.

About the Unit

About Digital Ag Solutions

Yara aims to be the crop nutrition company for the future and is leading the development of sustainable agriculture and digital tools to contribute to solving global agricultural challenges. We have a worldwide presence with sales teams in ~150 countries and around 17,000 employees. 

Drawing on over a century of crop nutrition experience, Yara established the Digital Farming unit – now Digital Ag Solutions (DAS) – 4 years ago to explore how technology could be used to impact farmer livelihoods and productivity. Today, DAS has built products for smallholder and professional farmers, retailers and other farming ecosystem stakeholders across Asia, Africa, the Americas and Europe. 

We are an international team of engineers, scientists, researchers, designers and agronomists working together to achieve Yara’s goal to responsibly feed this world and protect the planet. Join us in building new digital products and services to create value for stakeholders across the agricultural ecosystem. 


  • Overseeing, strategizing & implementing activities to achieve revenue KPI & users growth activities in Asia & Africa region

  • Work closely with country GTM lead and regional / global lead to translate strategy and market intel into short and long term users & revenue growth strategy (i.e. always-on vs ad-hoc)

  • Oversee inmarket regional campaign and provide constant update on campaign activities in collaboration with analytics & market team

  • Coordinate activities between agency, inhouse branding team, customer success and market team to ensure regional campaign roll out smoothly

  • Highly focused on optimizing digital campaign using various touchpoint, search, programmatic, social, email, sms


  • Hands on trading experience in using search, programmatic, social media, email, messaging platform to drive traffic and revenue to digital platform

  • Exposure in mobile app and web analytics tool , tag management system, ad server, trafficking, attribution model & ad fraud

  • Solid understanding of users data handling from marketing or advertising standpoint, in the context of GDPR. Curious, passionate, roll up the sleeve attitude

  • Proven track record in using paid media to achieve meaningful results

Additional Information

We strive to reflect the diversity in society and encourage all qualified applicants from all background to apply. We are committed to creating a work environment that fits gender equality and allows combining career progress with the needs of a family or other personal circumstances

Why us?

  • Evolving tech development division of an established agricultural products and services company.
  • Explore and develop digital, software, hardware products, which provide value to farmers, smallholder communities and the value chain.
  • Be part of our mission to build sustainable solutions that benefit humanity and the environment.
  • Full-time, permanent and freelance contract options available with competitive remuneration + benefits.
  • Support for personal development, training and continuous learning.
  • Commitment to using new technologies and frameworks, meetups, and knowledge sharing.

Apply no later than


Knowledge grows through differences
Yara is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We believe that creating a diverse and inclusive work environment is not only the right thing, but also the smart thing to do. To deliver on this, Yara has firmly anchored Diversity & Inclusion (D&I) in our business strategy and has more than 400 employees worldwide involved in D&I ambassador networks. 

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